It will shoe they were lying about things being demonetized and people being thrown out of the partner program for "not being advertiser friendly" then they run ads on them anyway.
Advertisements are not likely to make you click off a video, so the creators do not suffer one bit. It is only the viewer who pays the price, and the normie would rather a thousand ads over observing National Socialist propaganda on the front page.
> the normie would rather a thousand ads over observing National Socialist propaganda on the front page.
Pretty sure that kind of thing is against YouTube's policies. Unless you're referring to Ruqqus?
The popular creators get more money from views than ad revenue. The smaller channels will always hope they'll get as big as the larger ones. Most people will stay, because there isn't another platform that is as popular or user-friendly as YouTube. Not to mention, a lot of channels are pursuing in-video promotions from companies. Bitchute has a terrible interface, no live streaming, and no archives.
[The Ruqqus Administration team have abandoned their initially published objectives and thus Ruqqus may no longer be seen as a free-of-censorship online forum. Goodbye.]
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I doubt it was their plan. I think they just realized they can rake in ad revenue, and advertising companies can avoid the negative connection to hot topic channels. The Ford F150 can promote their 2022 model on a right-leaning channel if YouTube is the one posting it, and Ford won't be blamed by the offended leftists. YouTube can do this across their platform, make heaps for money, and won't get blamed anymore than they already do.
It’s pretty sleazy though, there’s no reason YouTube couldn’t toss a couple nickels to small content creators. I wonder if there’s any chance for a lawsuit because there are far more small channels than large ones and that’ll add up to a lot of ads and revenue for YouTube.
> I wonder if there’s any chance for a lawsuit because there are far more small channels than large ones and that’ll add up to a lot of ads and revenue for YouTube.
Their site, their rules. I don't like it but there's no grounds for a lawsuit.
It removes YouTube's incentive to treat their creators well. With this change, YouTube has fewer reasons to care if the creators aren't happy with the way YouTube is running things, because YouTube gets to monetize the creator's existing work either way. It's going to accelerate an exodus from YouTube to alternate platforms. Very bad financial decision, in my opinion.
With all the shit that YouTube has done throughout the years (demonetization, deplatforming, tweeking the algorithms, ect.); monthly active user counts are continually going up. In June 2017 it was 1.5bn, July 2018 was 1.9bn, and May of 2020 2bn. Implying that there's an exodus when the stats don't match dosen't make sense.
The question isn't whether or not YouTube's monthly active user counts are going up, the question is whether the rate at which they're going up is increasing or decreasing, and how that rate compares to competing platforms. The monthly active user counts are going up on competing platforms too, as well as the rate at which they're going up.
I didn't imply that there's an exodus either, I implied that there's going to be one. It would depend how we define exodus. I would point out that small creators are just big creators of the future. So when YouTube makes their platform inhospitable to small creators, they simultaneously deprive future YouTube of big creators who will have found a home somewhere else. In other words, much of the exodus has already happened. YouTube just won't realize it until it's too late.
According to Alexa, it's the number 2 ranked site in the world, and receives nearly half of the 4.4bn internet users. It's rate of growth could go into a coma for a year and it would still have a higher user base than any competition out there right now. Yes, other sites are gaining popularity and growth, but they're also getting a lot of shit for their horrendous userface and connectivity.
>I didn't imply that there's an exodus
>much of the exodus has already happened
If you're now implying that there was one, then it stopped, but another one is coming; what did YouTube do to end the previous exodus?
I think YouTube will eventually phase out, and users will naturally transition over to something new. But until a similar platform offers a minimum of what YouTube does, you won't see that switch. Ruqqus is a prime example of that. This place wanted to be an alternative to Reddit. Growth may be steady, but Reddit still offers more to it's users. Not to mention, there's a massive chunk of Ruqqies that still actively use Reddit despite their absolute disdain for it.
I mean that much of the exodus has already happened in the sense that the necessary changes have already been made to set events in motion that will inevitably result in people leaving YouTube for these other platforms. It's like when people insist that socialism can work because civilizations have survived for several decades under socialism. My answer is no, it doesn't work when we define "working" in terms that extend beyond a few decades. You just aren't tracing causality far enough back. Socialism removes the incentives people have for producing wealth, and the result is that people stop producing wealth. Likewise, YouTube's new policies remove the incentives YouTube has for treating creators well, and the result will be that people stop creating for YouTube.
Of course I don't mean all people. I think YouTube will survive and persist even after a competitor becomes more popular.
YouTube's only incentive to treat the creators well, was is the content they recieve. Even after demonetization, channels are still posting heaps of content. If they aren't, there's a list of a million other users that do post content. Larger creators find workarounds to demonetization which makes them stay. It isn't a matter of YouTube sacrificing user incentives; it's the fact that other platforms offer less, if any, incentives. And YouTube retains it's popularity and usage that nobody can compete with yet.
I think it's funny how everyone is backslapping YT as they just killed any reason for someone to start a channel. Now there is no reason for YT to ever let a small creator break out since they just run ads from the start.
RIP anyone with a dream of making a living off YT. That will never happen now.
Mostly, but it was still possible to build a channel and eventually break out, it was just really hard and took several years of work to do. Now there is no chance.
I was never one for ads, but that just ain't right. They demonetized countless videos out of not being "advertiser friendly". Even going far as to "throttle" views on channels. I know of someone who had this done to his channel for occasional gun and knife reviews.
44 comments
32 u/Charlemagne 20 Nov 2020 16:13
13 u/splithead 20 Nov 2020 15:49
6 u/Wingo [OP] 20 Nov 2020 16:03
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2 u/NitroglycerinLtd 20 Nov 2020 16:18
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4 u/splithead 20 Nov 2020 16:40
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4 u/Wingo [OP] 20 Nov 2020 16:19
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1 u/None 22 Nov 2020 17:32
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5 u/owlie 20 Nov 2020 17:00
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4 u/Wingo [OP] 20 Nov 2020 17:32
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-1 u/JewryBTFO 20 Nov 2020 16:08
3 u/Wingo [OP] 20 Nov 2020 16:16
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2 u/Wingo [OP] 20 Nov 2020 17:45
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